Aimee specialises in marketing strategy, planning and evaluation with a decade of experience working across a variety of sectors including not-for-profit, higher education, utilities, professional services and hospitality.
Accredited and qualified by the Chartered Institute of Marketing, the Digital Marketing Institute and Google Squared, Aimee has an excellent grounding in theory across the marketing mix complemented by the implementation of up-to-date tools and evaluation methods for Narrative’s clients. She believes that marketing should be planned with science, implemented with creativity and analysed with maths! Miss one, and you could miss a lot!
In her spare time Aimee loves smashing personal bests at the gym, baking and watching science-fiction on TV. The book she recommends to everyone is the Trusted Executive by John Blakey to get you thinking about your own ‘personal brand’.