Established in 1984, Solutions are a privately owned recruitment group with offices in Newcastle and across the rest of the UK. They offer a range of services, from temporary and permanent recruitment to full service recruitment outsourcing. With several sector specialisms, they have grown over the last 30 years because of their reputation for delivering outstanding service and exceptional results.
Strategy, planning and delivery
The mission, vision and values of a business support the marketing intrinsically – if your employees don’t know who you are and what you’re trying to do, then how will your customers? We supported Solutions to develop their mission, vision and values through staff workshops and extraction of common themes.
We developed a robust marketing strategy including competitor and environment analysis for the organisation. This document informs all marketing decisions inside and outside the business.
Narrative now work with Solutions Recruitment on a retainer basis, providing PR, creative and social media management support. Our PR and Content Team meet monthly with key members of staff to gain an understanding of their roles and gather information about upcoming stories, key milestones and company achievements. We have also extended our services to Solutions’ clients to aid recruitment for a range of industries through social media advertising, candidate brochure design and digital consultancy.
Using insights and monthly analysis, we have been able to adapt content, timings of posts and target key influencers in order to grow Solutions Recruitment’s social media presence. Overall, we have improved key stakeholder relationships and increased brand awareness and most importantly, brand engagement to encourage candiate and client acquisition and retention.
Andrew Mears, Director at Solutions Recruitment:
“People alignment, and values alignment, is so important when you’re looking to outsource. Despite being an external resource, Narrative still invest the time to integrate with our team – so much so, that it doesn’t feel like outsourcing anymore. They strengthen these internal relationships by encouraging collaborative working and hot-desking so they can really get to know our team and understand the business inside out. We have recommended them to a number of businesses who have subsequently become Narrative clients.”